Foreign Investment Trophy 2017: celebrating the most outstanding foreign investment projects in Flanders

Sanofi - Winner 2017

Foreign Investment Trophy 2017

For the fifth year in a row, Flanders Investment & Trade held the prestigious Foreign Investment Trophy on February 21, 2017. The Ghelamco Arena in Ghent provided a setting fit for this thrilling investment competition – highlighting the importance of foreign investment as an economic driver in Flanders and the world.

While five multinationals competed for the trophy for Investment of the Year, two other investors were acknowledged – one with the Lifetime Achievement Trophy, the other with the title of Newcomer of the Year. Get to know the winners and discover their stories.


The Investment of the Year trophy goes to Sanofi

Following a final, live voting poll, French biopharma firm Sanofi claimed the grand prize at the Foreign Investment Trophy for funneling EUR 300 million into the expansion of its biotech factory in Geel, Flanders.

Gunther Pauwels, general manager at Sanofi Geel received the trophy for Foreign Investment of the Year from Claire Tillekaerts, CEO of Flanders Investment & Trade.

Learn more about Sanofi’s ‘Investment of the Year’
Meet the other nominees


BASF takes home the Lifetime Achievement Trophy

Five decades after opening its first base at the port of Antwerp in Flanders, German chemical giant BASF won the Lifetime Achievement Trophy at the Foreign Investment Trophy 2017.

Philippe Muyters – Flanders’ Minister of Labor, Economy and Innovation – presented the trophy to Wouter De Geest, CEO at BASF Antwerp.

Learn more about BASF’s award-winning track record

Kebony recognized as Newcomer of the Year

By choosing Flanders as the location for its first production site outside of its home country, Norwegian wood producer Kebony secured the very first trophy for Newcomer of the Year at the Foreign Investment Trophy 2017.

Christian Jebsen, CEO at Kebony, received the trophy from Michel Casselman, General Manager at do and dare company PMV.

Discover all about Kebony’s double first in Flanders

Flanders Investment & Trade

Flanders Investment & Trade (FIT) actively promotes sustainable international business throughout Flanders as a key element in the socio-economic development of the region. FIT accomplishes this by supporting Flanders-based companies in their international business ventures and by attracting foreign investors. FIT assists and encourages businesses across the Flanders region in their international endeavors and provides custom advice and support. Companies can call on the agency’s rich network of contacts both within the region and globally. FIT also offers financial support and information about the range of financial incentives available.